No, you don’t hear viruses screaming when they see the light.
What if you never had to worry about viruses in the air when you are sitting in a plane or a train? That is happening right now thanks to disinfecting lighting and it could be coming to a public area near you. I invited Brian Stern, CEO and Co-Founder of PURO UV Disinfection Lighting to talk about how their lights can make travel safer for all of us. All that and more on the Driving You Crazy Podcast.Â
Brian Stern is the Co-Founder and CEO of PURO UV Disinfection Lighting, and LED Supply Co., LLC, an entrepreneur focusing on technology and new enterprise development in the lighting industry.
After receiving his BS in Business Administration from the University of Denver, Daniels College of Business in 2007, Brian founded, along with partner Webb Lawrence, LED Supply Co., LLC, a wholesale distributor of LED lighting products with a focus on sustainability and energy efficiency.
In early 2019, Brian added new technology to his growing lighting company portfolio by co-founding PURO UV Disinfection Lighting, with the initial mission of protecting peopleâs health and promoting wellness with next-generation UV light technologies, powered by partner-organization Violet Defense and their patented technology. Today, Brian is the CEO of an extraordinarily fast-growing enterprise at the very center of helping to keep people safe and infection-free during the COVID-19 pandemic.
How PURO’s Technology Can Make An Important Impact On Our Overall Wellness
Work ethic. If youâre running a business, itâs a marathon â not a sprint. Itâs extremely important to have a strong work ethic. Itâs been 13 years since I started my first business and I feel like Iâm working harder now than I was then.
Inrecent years, Big Tech has gotten a bad rep. But of course many tech companies are doing important work making monumental positive changes to society, health, and the environment. To highlight these, we started a new interview series about âTechnology Making An Important Positive Social Impactâ. We are interviewing leaders of tech companies who are creating or have created a tech product that is helping to make a positive change in peopleâs lives or the environment. As a part of this series, I had the pleasure of interviewing Brian Stern.
Brian Stern, an entrepreneur focusing on technology and new enterprise development in the lighting industry, is the CEO and Co-Founder of PURO UV Disinfection Lighting, LED Supply Co., LLC. After receiving his BS in Business Administration from the University of Denver, Daniels College of Business in 2007, Brian founded, along with partner Webb Lawrence, LED Supply Co., LLC, a wholesale distributor of LED lighting products with a focus on sustainability and energy efficiency. Today, Brian is the CEO of an extraordinarily fast-growing enterprise at the very center of helping to keep people safe and infection-free during the COVID-19 pandemic.
Thank you so much for joining us in this interview series. Before we dive in, our readers would love to learn a bit more about you. Can you tell us a bit about your childhood backstory and how you grew up?
I grew up in Chicago and was always very interested in science and technology. About two years after I earned a business degree at the University of Denver, I started my first company, which specialized in LED lighting. I was able to utilize my tech and science background, as well as my business degree, to get the company up-and-running â and itâs still operating today!
About four years ago, we started to explore a unique UV disinfection technology and my latest company PURO UV Disinfection Lighting was born.
Can you share the most interesting story that happened to you since you began your career?
One of the most interesting moments of my career happened during the height of COVID-19.
My company PURO specializes in a unique UV disinfection technology and weâre relatively well-known around the Denver area. One night in March 2020, I was putting my two-year-old daughter to bed, when I received a weird call from the City of Lakewood, which is where our office is headquartered. As it turned out, the Mayor of Lakewood was trying to get a hold of me because he had been contacted about a potential need for PURO technology for a large city or government project.
After several phone calls, I connected with the Director of Innovation at New Yorkâs Metropolitan Transportation Authority (MTA). I spoke to him on a Saturday night and he asked me if I could be in New York on Monday to discuss whether PURO technology could help disinfect public transportation amidst a global pandemic.
This was March 2020 and I had two days to pack up our technology and fly to New York city. I was on a plane with only three other people and when I arrived, the entire city was shut down.
I met with the MTA, showed them our technology, and we won the contract to help disinfect surface areas on New York public transportation, such as subway cars and city busses. It was a crazy time for me and our company, but after working with the MTA, PURO business exploded.
None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?
Itâs kind of cheesy, but my parents have helped me the most significantly along the way. They gave me the loans to start my first business LED Supply Co. and theyâve coached me along the way. My parents had the confidence in me, and I was able to pay back the loan after our first year of business.
Can you please give us your favorite âLife Lesson Quoteâ? Can you share how that was relevant to you in your life?
I tell a lot of my employees â especially younger employees â that it doesnât really matter what business youâre in, as long as you work really hard, youâre going to succeed. In other words, outwork your competition.
You are a successful business leader. Which three character traits do you think were most instrumental to your success? Can you please share a story or example for each?
Work ethic. If youâre running a business, itâs a marathon â not a sprint. Itâs extremely important to have a strong work ethic. Itâs been 13 years since I started my first business and I feel like Iâm working harder now than I was then.
Integrity. In any industry, youâll start to work with and run into the same people. If you donât have integrity, itâll end up catching up to you.
The ability to hire good people. Hire people that are better than you no matter what job theyâre doing.
Ok super. Letâs now shift to the main part of our discussion about the tech tools that you are helping to create that can make a positive impact on our wellness. To begin, which particular problems are you aiming to solve?
At PURO Lighting, our goal is very straightforward. We are improving the overall wellness of buildings by reducing pathogen loads in the air and surfaces wherever people gather.
From healthcare to schools and wherever large populations of people are in the same area for extended periods of time, our technology safely reduces bacteria and pathogens up to 99.9% â including todayâs SARS-CoV-2 virus that causes COVID-19.
Our vision has always been to utilize the latest UV lighting technology to help protect peopleâs health. The first iteration of our products was actually intended for the healthcare space, and while weâve grown tremendously in our mission to promote wellness wherever people gather, we recently launched PUROHealth, a line of UV disinfection solutions specifically designed for medical facilities.
PUROâs latest partnership with Siemens Healthineers will bring the power of UV-C disinfection to more areas of the health care industry, such as operating rooms, emergency rooms, waiting rooms and more. We also completed the first successful installation of our latest disinfection solution, PURONet UV Disinfection Control System at Childrenâs Mercy Kansas City.
How do you think your technology can address this?
UV disinfection technology isnât new. In fact, UV technology was instrumental in reducing the POLIO outbreak in the 1950s. But with PURO, weâve revolutionized the tech. Weâve made it safer, stronger and our technology can improve the health and wellbeing of any indoor space.
PURO also brings automations to the UV disinfection space. Our products automatically keep indoor spaces free from dangerous viruses, bacteria and pathogens, which greatly reduces reliance on operators and staff.
Can you tell us the backstory about what inspired you to originally feel passionate about this cause?
Every company Iâve started has been about helping people and the Earth.
With my first company LED Supply Co., we wanted to produce energy efficient lighting and reduce the burden on the electric grid. At PURO, our UV technology also supports that mission.
PURO technology can also have a major impact in reducing pathogens in so many different types of indoor environments. I am extremely passionate about bringing more visibility to UV-C tech and making this technology more accessible so that we can help keep more people safe and healthy.
How do you think this might change the world?
There are a lot of problems in the world, but our PURO technology can help solve one.
Not only can our UV disinfection technology help reduce the instances of people getting sick during a global pandemic, it can also be instrumental in keeping people healthy in classrooms, hospital settings and pretty much any indoor space where people gather.
Take healthcare as an example. When someone comes in for a routine surgery and leaves with MRSA, that can be life-threatening. But with PURO technology, these things are preventable. Our tech can actually improve hospital systems and reduce the amount of hospital deaths.
Keeping âBlack Mirrorâ and the âLaw of Unintended Consequencesâ in mind, can you see any potential drawbacks about this technology that people should think more deeply about?
Are we going to create some sort of superbug resistant to UV defense? The answer is no.
Pathogens have been exposed to UV lighting over billions of years, so it is extremely unlikely that there should be any negative consequences from our technology. Plus, we value safety above all else and have built-in safety features in every product we offer.
Here is the main question for our discussion. Based on your experience and success, can you please share âFive things you need to know to successfully create technology that can make a positive social impactâ? (Please share a story or an example, for each.)
There are a million problems to solve, and I think when youâre bringing a new piece of technology to market, the goal is to solve one tiny component of the worldâs overall need.
As an entrepreneur, Iâm trying to solve one tiny problem that will end up leading to other solutions and help people in a meaningful way. In other words, weâre just one piece of the overall solution when it comes to making indoor spaces safer for everyone.
Our UV-C technology is built off of hundreds of years of research, and we couldnât have gotten here on our own. We have been able to improve upon technology of the past and my hope is that our tech will allow the next innovator to do the same.
Another thing Iâd like to share is that almost any piece of technology can make a positive social impact in one way or another. For example, the people who created the atomic bomb obviously contributed to a negative social impact from the bombing. But in addition, the creation of the atomic bomb created nuclear energy and an entirely new category of physics. Any innovation has the ability to make a positive social impact over time, but I believe itâs all about how you use it.
As I mentioned earlier, one of our goals with PURO is to create safer spaces for people to gather. While that is already having a positive social impact during an unprecedented global pandemic, the uses for our technology are endless. For instance, I envision a world where PURO can revolutionize the way we disinfect hospital settings and irradicate hospital-related illness.
If you could tell other young people one thing about why they should consider making a positive impact on our environment or society, like you, what would you tell them?
If youâre developing something that leaves a positive impact on society or the environment, which is what all of my companies have been since we started, it will be more successful than something that doesnât.
There are a million different ways your company can make an impact, and Iâd encourage young people to work on solving one small problem within our world. Take PURO for example. Our technology allows spaces to be safer, contributes to less sick days, and eradicates pathogens leading to fewer pandemics in the future. All of those things together will have a positive impact on people, the world, and technological innovation.
Is there a person in the world, or in the US with whom you would like to have a private breakfast or lunch, and why? He or she might just see this, especially if we tag them. ð
I was actually just having this conversation with my business partner the other day. Personally, I run three companies at the same time and it can be extremely exhausting. I was just telling my colleague how Iâd love to chat with Elon Musk, since he runs so many companies as a major global innovator. I donât know how he does it, but itâs definitely inspiring.
Ultra Violet technology and disinfection now play a central role in an array of different settings, ranging from hospital patient rooms to the finishing on OXO packaging. As such, several manufacturers in the UV industry have spearheaded significant progress. PURO Lighting is undoubtedly one of the sector’s flag bearers.Â
As a leading company in the field of UV-C, the Colorado-based organization has developed a first-of-its-kind PURONet UV Disinfection Control System to support medical applications like never before. UV Reporter sat down with company CEO Brain Stern to learn more about how it can open the door to safer spaces.Â
PURO Lighting & The Role Of UV DisinfectionÂ
Since launching in 2019 by a team of industry veterans, PURO Lighting has quickly established itself as a major name in the UV disinfection arena and has developed products to disinfect medical spaces with up to 99.9% inactivation of all pathogens, including viruses and bacteria. SARS-CoV-2 has been the main talking point of the past two years, but it additionally kills MRSA and other dangerous viruses.Â
Stern confirms that the pandemic has brought far greater interest in the implementation of UV tech, which has been a catalyst for facilitating PURO’s quick growth and progress. He explains: âCOVID-19 has brought investment and interest into many technologies that can improve the air in indoor spaces. We expect this to continue for some time as people and companies are even more aware of their indoor building health, and how they keep occupants safe.
“There are three main subdivisions of the UV Spectrum: UV-A, UV-B, and UV-C. UV-C is the most commonly deployed band for surface, air and water disinfection. When used safely, UV-C technology is easily one of the most proven of these technologies.”
Stern additionally confirms that the benefits of choosing UV disinfection over alternative methods are fourfold, with the first being the use of safer chemicals âwhich means it’s usually safer for people using the cleaned spaces and people who are deploying the disinfection technologies”. He also cites the fact that pathogens do not become UV resistant, UV disinfection’s ability to inactive pathogens rather than simply trap them, and decades of research into the safe deployment of UV-C as reasons behind its preference for manufacturers, patients, and care providers alike.Â
Despite the benefits over alternative disinfection, Stern does warn that “guidance from regulatory bodies is limited, so I would always recommend discussing your options with a few UV Lighting companies. Asking for data and potentially asking for assistance reviewing the data from an expert at a university or hospital could go a long way”.
The Changing Face Of Disinfection Control SystemsÂ
UV-C has generally seen a widespread increase in its integration with other safe technologies for a range of settings, and PURO Lighting has embraced this. Stern says:
“PURO UV Disinfection Lighting manufactures a wide variety of UV lighting products, based on a number of proven and safe UV technologies.
“We focus on in-room solutions that improve air quality in occupied spaces (perfect for schools, medical facilities, and long-term care) HVAC solutions that use UV technology to purify the air circulating through buildings, and powerful, full-spectrum UV products that are important tools for healthcare and hospitals as they protect their patients and staff from HAIS.”Â
As UV-C disinfection continues to play an increasingly important role in protecting patients and people in medical, public, and home settings, the demand for improved usability has been evident. Stern says this has been a key feature of PURO’s approach to developing UV tech and applications and concludes: “With the introduction of PURONet, the products are now also the safest and intuitive application for our facilities, environmental services, and operating room front-line staff.”
“PURONet’s UV disinfection technology provides an added layer of safety and security for patients and healthcare providers. It ultimately revolutionizes the way hospitals disinfect their operating rooms.”
In fact, Children’s Mercy Kansas City Director of Engineering, Adam Zorn, commented that PURONet’s UV Disinfection Control System has provided an intuitive system that is effectively protecting both patients and front-line staff in the hospital’s operating rooms.Â
Through the combination of advanced UV-C technologies and easy control system management, healthcare teams can now manage situations by killing airborne and surface bacteria with greater speed and accuracy than ever before.
PURO UV Disinfection Lighting announced today the successful installation of its latest disinfection solution, PURONet UV Disinfection Control System at Childrenâs Mercy Kansas City. As the first control system of its kind, PURONet seamlessly controls disinfection units within a room to quickly and continuously disinfect air of pathogens up to 99.9 percent â including MRSA and todayâs SARS-CoV-2 virus that causes COVID-19.
âOur team researched extensively to discover and determine the best infection control solutions for our operating rooms, and PURO offered the most thorough and complete solution for installation, utilization, and effectiveness,â says Adam Zorn, director of Engineering at Childrenâs Mercy Kansas City. âWith the introduction of PURONet, the products are now also the most safe and intuitive application for our facilities, environmental services, and operating room front-line staff.â
PURONet offers a user-friendly disinfection program complete with full-spectrum Helo UV disinfection units, powered by Violet Defense technology, motion sensors and a touch screen control system. The control center provides powerful disinfection without the added cost of full time employees or expensive maintenance associated with portable UV machines.
âPURONetâs UV disinfection technology provides an added layer of safety and security for patients and healthcare providers,â said Brian Stern, CEO of PURO Lighting. âWhile other PURO fixtures have been successfully installed in hospitals and surgery centers across the country, we are proud to work with Childrenâs Mercy Kansas City on the first installation of our PURONet control system and ultimately revolutionize the way hospitals disinfect their operating rooms.â
Last month, PURO launched PUROHealth, a product line specifically tailored to healthcare facilities. PUROHealth offers a wide variety of UV technologies for both continuous air disinfection for occupied spaces, and air and surface disinfection for unoccupied spaces. The new healthcare division brings customized and proven UV disinfection solutions to operating rooms, hospitals, clinics, medical offices, urgent care, and long-term care facilities. Â
PURO also recently partnered with Siemens Healthineers and other major healthcare systems to bring the power of UV disinfection to more areas of the healthcare industry.
An ice resurfacer, colloquially referred to as a Zamboni regardless of its brand, has long been the most visible method by which hockey teams maintain the cleanliness of their rinks. But on Dec. 1, Anschutz Entertainment Group Inc. launched a partnership with Lakewood, Colo.-based PURO Lighting to provide a new standard of protection and safety for players and staff at the Toyota Sports Performance Center in El Segundo, the practice facility for National Hockey League franchise The Los Angeles Kings.
PURO Lightingâs two-year partnership, its first with an NHL franchise, makes the company the official disinfection lighting partner of the L.A. Kings as the franchise delivers on a commitment to disinfection and safety protocols for professional sports teams prompted by the pandemic.
âWhether itâs on or off the ice, the safety and health of our L.A. Kings players and staff remains our No. 1 priority,â Josh Veilleux, senior vice president of AEG Global Partnerships, said in a statement. âPartnering with a category leader like PURO Lighting and being able to leverage their cutting-edge technology, makes our facility that much more state of the art and helps us to follow through on this important commitment to our team in the best way possible.â
Along with Chief Operating Officer Webb Lawrence, Chief Executive Brian Stern co-founded PURO Lighting in 2019 to provide new disinfection solutions within the health care and athletics industries. Just a year later, Covid-related business interruptions gave the company multiple opportunities to adapt its services to the needs of a variety of industries. Â Partnering in the earliest days of the pandemic with Violet Defense, an Orlando-based company that used patented technology involving ultraviolet light to disinfect âsurfaces, air and everything in between,â Stern and Lawrence offered to disinfect buses and subways for New Yorkâs Metropolitan Transportation Authority in a deal to showcase PUROâs versatility and efficacy.
âWhat we focus on is basically having the most effective products available on the market with proven advocacy for these different types of applications,â Stern told the Business Journal.
Covid panic buying
Although PUROâs staff has grown from just seven employees to 20, Lawrence calculates that the company has grown by âa thousand-plus percentâ since it started, exemplified by $6.6 million the company raised in Series A funding in 2020. PURO is setting its next financial goal for 2022 when the company hopes to raise $15 million during its Series B funding round. Â Despite these numbers, Lawrence said PUROâs relatively small size presented a problem during the early days of the pandemic due to a lot of âpanic buying,â which caused a welcome spike in sales that exceeded the companyâs inventory, leading to a five-month backlog of orders as its partnersâ manufacturing facilities struggled to reopen from Covid-related closures. Â âBuyers came to us during the peak of the pandemic, and they needed anything â they didnât care what it was,â he said. âThey just had to have something that was going to help them combat Covid.â Â L.A. Kingsâ Head Equipment Manager Darren Granger explained that the team already had a number of protocols in place prior to making its agreement with PURO. âOn top of our nightly deep cleaning, we used Sani Sport room disinfecting and their machines for the equipment,â Granger said. âThey are ozone-based disinfection. We also used surgically clean air units in a few rooms.â Â He said that upwards of 10% of the teamâs equipment budget now goes to sterilization protocols. Stern calculates that after being fully installed, PUROâs systems cost the company about $68 per day for their comprehensive disinfection cycles.
 âTheyâre very forward thinkers,â Lawrence said of the Kings organization. âThey definitely are wanting to do everything they can to go above and beyond and protect their staff and their players.â  The Toyota Sports Performance Center uses three different UV disinfection product lines from PUROâs technological systems in a variety of high-traffic areas, including the team locker room, playerâs lounge, restrooms, showers and weight room, as well as large spaces like the rink where the team practices.  The companyâs Helo Fixture, powered by Violet Defenseâs technology, is installed throughout the practice facility to deliver programmable high-intensity UV disinfection. PUROâs high-performance Aurora UV Air Fan eliminates 99.976 % of airborne coronavirus risk with its UV-C purification system, according to independent testing. And the Whisper UV Air Fan, a compact commercial UV-C air purifier, is used to disinfect smaller areas throughout the facility.
More specifically, PUROâs Helo products are installed on walls or in the ceilings of spaces to pull air through a high-intensity full-spectrum UV chamber and then push it safely back out into the environment for continuous air and surface disinfection. They can be operated manually or scheduled through the companyâs control system, which is designed to reduce the need for additional facility labor after theyâve been installed.Â
âA good modelâ
Until recently, PURO experienced a broader leveling off of companywide sales as what they call âCovid fatigueâ set in, but Stern and Lawrence are confident their sales going forward will be much more substantial thanks not only to the availability of these technologies but the increased awareness that has come from partnerships like PUROâs with the Kings. Â PURO also hopes to initiate a device lease program in the next year based on client feedback that allows it to charge per cycle or at a more basic lease rate based on a calculated number of disinfection cycles their technology might run over a specific period of time. Â âBecause this is newer technology, it can be expensive for an upfront cost,â Lawrence said. âSo, weâve been looking for ways to alleviate that big upfront cost and make it more accessible to some of the smaller businesses that might not be able to write that big check.â
Though AEG announced the partnership just over a month ago, Granger said the Kings are already satisfied with the equipment enough to consider using PUROâs systems elsewhere. Â
âAs we look forward to future renovations at our Kings practice facility, weâd like to expand into those new renovated areas, as well as additional conference room and office spaces,â he said. Â Stern, meanwhile, suggested that the way AEG and the Kings have tackled their disinfection challenges is a good model for other facilities â and other industries â to adopt. Â âThe multitiered approach is really the best approach when youâre trying to disinfect a large facility like this,â Stern said. âAs this technology continues to advance, it will become easier and easier to implement in different types of facilities â and become more of a technology thatâs used day to day in a whole bunch of different spaces.â
Multiyear Agreement Provides LA Kings with State-of-the-Art Continuous UV-Based Air Disinfection Proven to Automatically Inactivate Viruses, Bacteria and Other Pathogens Including Todayâs Coronavirus up to 99.976% in a Single Pass
LOS ANGELES â DECEMBER 1, 2021 â AEG, the worldâs leading sports and live entertainment company, and its National Hockey League (NHL) franchise, the LA Kings, have launched a strategic new partnership with PUROÂŪ UV Disinfection Lighting (PURO Lighting)to bring enhanced protection and state-of-the-art UV disinfection technology to the teamâs players and staff.Â
The multiyear agreement makes PURO Lighting the official UV disinfection lighting partner of the LA Kings and its official practice facility, Toyota Sports Performance Center in El Segundo, California. The deal marks PURO Lightingâs first partnership with an NHL franchise and underscores the companyâs commitment to best-in-class disinfection and safety protocols for professional sports teams during the pandemic, as well as protecting the team and staff for whatever may come later.
PURO Lighting and the LA Kings will utilize 3 different UV disinfection product lines:
Helo Fixture â Powered by Violet DefenseÂŪ technology, this programmable, full-spectrum and high-intensity UV disinfection fixture will be used throughout the Kings practice facility
Aurora UV Air Fan â Professional high-performance UV-C air purifier that was recently tested to be 99.976% effective in inactivating todayâs airborne coronavirus in just one pass
Whisper UV Air Fan â This ultra-quiet commercial compact UV-C air purifier is perfect for disinfecting smaller areas throughout the practice facility
âWe are extremely proud to partner with AEG and the LA Kings,â said Webb Lawrence, COO of PURO Lighting. âPUROâs approach to disinfection should give players, staff and their families the confidence that they are entering a safe space, disinfected from COVID-19, as well as other infections and bacteria that are common in hockey facilities. We look forward to contributing to and watching a great season from the Kings.â
PURO UV disinfection products are now deployed at Toyota Sports Performance Center across the high-traffic areas most frequented by Kings players and staff, including the team locker room, playerâs lounge, restrooms, showers and weight room.
âWhether itâs on or off the ice, the safety and health of our LA Kings players and staff remains our number one priority,â said Josh Veilleux, senior vice president, AEG Global Partnerships. âWhile the outlook on COVID continues to improve, we know that flu season is quickly approaching. With that in mind, we are making sure that the Kings are practicing with the highest level of safety protocols and procedures in place throughout the current 2021-22 NHL season and beyond. Partnering with a category leader like PURO Lighting and being able to leverage their cutting-edge technology, makes our facility that much more state of the art and helps us to follow through on this important commitment to our team in the best way possible.â
PURO Lighting is a trusted leader in the disinfection industry. Independent tests have proven conclusively that PURO UV products effectively inactivate up to 99.9% of SARS-CoV-2, E. coli, Salmonella, MRSA, Norovirus and more. In addition to this latest partnership, the companyâs UV disinfection lighting products are currently being utilized in hospitals and urgent care clinics, city transit systems, hotels, manufacturing facilities, universities, police and fire departments, fitness centers, retail and more throughout the United States.
Launched in 2019 in Lakewood, Colorado, PUROÂŪ Lighting promotes health and safety by bringing proven and powerful UV light disinfection devices to all indoor spaces where people gather including sports facilities, hospitals, medical and manufacturing facilities, transportation, schools, entertainment venues, office buildings, and much more, all without the use of chemicals. All PURO Lighting products, whether it’s our powerful pulsed-Xenon line powered by Violet DefenseÂŪ technology, or our PURO Air products, providing continuous UV disinfection of air in occupied spaces, can rapidly disinfect any indoor area inactivating up to 99.9% of viruses, bacteria, fungi and more including today’s SARS-CoV-2 virus.
ABOUT AEG Headquartered in Los Angeles, California, AEG is the world’s leading sports and live entertainment company. The company operates in the following business segments: Facilities, which through its affiliation with ASM Global, owns, manages or consults with more than 300 preeminent arenas, stadiums, convention centers and performing arts venues around the world; Music through AEG Presents, which is dedicated to all aspects of live contemporary music performances, including producing and promoting global and regional concert tours, music and special events and world-renowned festivals such as the Coachella Valley Music and Arts Festival; Real Estate, which develops world-class venues, as well as major sports and entertainment districts like STAPLES Center and L.A. LIVE, Mercedes Platz in Berlin and The O2 in London; Sports, as the world’s largest operator of high-profile sporting events and sports franchises including the LA Kings, LA Galaxy and EisbÃĪren Berlin; and Global Partnerships, which oversees worldwide sales and servicing of sponsorships including naming rights, premium seating and other strategic partnerships. Through its worldwide network of venues, portfolio of powerful sports and music brands, and its integrated entertainment districts, AEG entertains more than 160 million guests annually. More information about AEG can be found at www.aegworldwide.com.
DENVER, Aug. 26, 2021 /PRNewswire/ — PUROâĒ UV Disinfection Lighting announces today the results of an independent lab test proving its PURO Air Aurora UV Air Fan, offering continuous air disinfection, is effective in inactivating aerosolized SARS-CoV-2.Â
The in vitro study was conducted in July and August 2021 by Innovative Bioanalysis to determine the single air pass efficacy of PURO Air’s Aurora unit in reducing the aerosolized pathogen SARS-CoV-2. Laboratory results prove beyond a doubt that the device is effective in reducing viral concentrations of SARS-CoV-2 by 99.976% in a single pass.
“These important lab results come at a critical time for schools, hospitals and other indoor spaces as we face a Delta-variant fueled COVID surge,” said Brian Stern, CEO of PURO Lighting. “The Aurora is a powerful unit and we are extremely proud of its ability to eradicate airborne pathogens, including today’s coronavirus.”
PURO’s Aurora provides continuous and powerful disinfection of the air through UV-C irradiance to reduce airborne pathogens in occupied spaces. This high-performance air disinfection device includes ozone-free UV-C lamps that last up to 18,000-hours. The Aurora is quiet and comes in either an easy to install wall-mounted or fast deployment mobile version.
“Our goal has always been to provide technology solutions that offer both safety and a much-needed sense of security as we continue to navigate this pandemic,” said Stern. “Our PURO Air products, including the Aurora, will continue to keep people safe from airborne coronavirus pathogens in the places they visit and work.”
Earlier this year, PURO Lighting announced its expansion into the continuous UV air disinfection space. PURO Air offers a new line of products specially designed to eradicate airborne pathogens including SARS-CoV-2 from occupied rooms through air duct, HVAC systems, and in-room solutions. PURO Air products, including the Aurora, have been instrumental in helping critical areas, including schools, universities, hospitals, and healthcare facilities, safely resume operations after COVID-related closures.
PURO’s Aurora has been implemented in many universities and K-12 schools, as well as the Colorado Center for Medical Excellence, Indiana University of Pennsylvania, and Breckenridge Grand Vacations.
“With IUP committed to returning to fully face-to-face instruction this fall, we knew we would want and need to implement some powerful technology to help keep everyone safe amidst the ongoing pandemic,” said Indiana University of Pennsylvania facilities manager Larry Miller. “I was really drawn to Aurora’s durability, easy implementation, and that it’s essentially maintenance-free. You just turn it on, and it disinfects. That’s why we chose PURO to help keep our campus clean and safe for our students, our employees, and our visitors.”
About PURO UV Disinfection Lighting
Launched in 2019 in Lakewood, Colorado, PUROâĒ Lighting promotes health and safety by bringing proven and powerful UV light disinfection devices to all indoor spaces where people gather including hospitals, medical and manufacturing facilities, transportation, schools, entertainment venues, office buildings, and much more, all without the use of chemicals. All PURO Lighting products, whether it’s our powerful pulsed-Xenon line powered by Violet DefenseÂŪ technology, or our PURO Air products, providing continuous UV disinfection of air in occupied spaces, can rapidly disinfect any indoor area eradicating up to 99.9% of viruses, bacteria, fungi and more including today’s SARS-CoV-2 virus.
DENVER, Dec. 8, 2021 /PRNewswire/ —PURO UV Disinfection Lighting announces today a new agreement with industry-leading Siemens Healthineers, a global provider of healthcare solutions and services. The goal is to bring the power of UV-C disinfection to more areas of the health care industry, from ORs and ERs to exam rooms, waiting rooms and more. UV light disinfection is one of the only technologies currently recommended by both ASHRAE and the CDC to disinfect spaces. PURO Air products quickly and continuously disinfect air of pathogens up to 99.9% including today’s SARS-CoV-2 virus that causes COVID-19. Most recently, PURO Air’s Aurora Air Fan unit has been independently tested and was shown effective in reducing aerosolized viral concentrations of SARS-CoV-2 by up to 99.976% in a single pass.
Brian Stern, CEO of PURO Lighting says, “This is really about the relationship between two companies that have a shared, vested interest in the safety of all during this time of increasing COVID-19 infections. We’ve partnered with Siemens Healthineers to offer the health care industry, hospitals, staff, doctors and patients real solutions to curtail the spread of this and many other infectious diseases.”
“The persistence of COVID-19 and the recent variant surge make it clear that keeping patients and front-line staff safe from germs, viruses and bacteria is more than a safety mandate – it can be a lifeline to keeping your business viable,” said Adam Schraegle, Senior Manager of OEM Solutions at Siemens Healthineers North America. “Our agreement with PURO comes at a critical time for our customers, when so many of them are exhausting their resources to keep patients and staff safe. This alliance is a breath of fresh air in healthcare disinfection, and it couldn’t come at a better time.”
Earlier this year, PURO Lighting expanded into continuous air disinfection using proven UV light technology with the creation of PURO Air, bringing new products to market designed to inactivate airborne pathogens including SARS-CoV-2 in occupied spaces through air ducts, HVAC systems and powerful in-room solutions. This relationship will allow Siemens Healthineers to continue to pursue their purpose of driving innovations to help humans live healthier and longer.
About PURO UV Disinfection Lighting Launched in 2019 in Lakewood, Colorado, PUROÂŪ Lighting promotes health and safety by bringing proven and powerful UV light disinfection devices to all indoor spaces where people gather including hospitals, medical and manufacturing facilities, transportation, schools, entertainment venues, office buildings, and much more, all without the use of chemicals. All PURO Lighting products, whether it’s our powerful pulsed-Xenon line powered by Violet DefenseÂŪ technology, or our PURO Air products, providing continuous UV disinfection of air in occupied spaces, can rapidly disinfect any indoor area inactivating up to 99.9% of viruses, bacteria, fungi and more including today’s SARS-CoV-2 virus.
New PUROHealth division brings customized and proven UV disinfection solutions to operating rooms, hospitals, clinics, medical offices, urgent care, and long-term care facilities
DENVER, March 22, 2022 /PRNewswire/ — PUROÂŪ UV Disinfection Lighting announced today the launch of PUROHealth, a new line of UV disinfection solutions specifically designed for medical facilities.
PURO recently partnered with Siemens Healthineers and other major healthcare systems to bring the power of UV disinfection to more areas of the healthcare industry.
“From the very start, our vision has been to utilize the latest UV lighting technology to help protect people’s health,” said Brian Stern, CEO of PURO Lighting. “The first iteration of our products was actually intended for the healthcare space, and while we’ve grown tremendously in our mission to promote wellness wherever people gather, I am proud to reconnect with our roots with this expansion of our healthcare solutions.”
PUROHealth offers a wide variety of UV technologies for both continuous air disinfection for occupied spaces, and air and surface disinfection for unoccupied spaces. Each solution quickly and safely disinfects air of pathogens up to 99.9% â including today’s SARS-CoV-2 virus that causes COVID-19.
PUROHealth offers seven powerful solutions:
Fighter â Modular germicidal UV-C kit designed to disinfect the air and coils within an HVAC system for continuous disinfection of the air.
Aurora â In-room, continuous UV-C air purifier that provides continuous and powerful disinfection of air to reduce airborne pathogens in occupied spaces.
Whisperâ Compact continuous UV-C air purifier providing super-quiet and powerful disinfection as it continuously reduces airborne pathogens in occupied spaces such as smaller waiting rooms and exam rooms.
Defender â Germicidal UV-C disinfection for HVAC duct integration to inactivate viruses, bacteria, molds and spores within air flowing through system, greatly improving indoor air quality.
Helo â Powered by Violet DefenseÂŪ technology, this powerful pulsed-Xenon UV light technology uses full-spectrum UV light to inactivate viruses, bacteria, mold, and fungi on both surfaces and in the air in unoccupied spaces. Perfect for ORs, imaging rooms, cath labs, senior care facilities and more.
PURONetâ First-of-its kind UV disinfection control system providing an additional level of safety, real-time operational reporting and data collection to disinfection program.
Protect 222â Powered by patented Care222ÂŪ filtered Far UV-C technology, PURO Protect 222 utilizes a short pass filter to block UV wavelengths that can penetrate the living tissue in skin or beyond the tear layer of the eyes to create a safe, narrow band of 222 UV light emission.
“Designed with medical facilities in mind, our PUROHealth technologies provide an added layer of safety and security for patients, staff, residents and visitors from dangerous viruses and bacteria,” said Stern. “Also, as Environmental Services teams struggle to find new full-time employees, our automated and easy-to-use PUROHealth solutions greatly reduce reliance on operators and staff.”
About PURO UV Disinfection Lighting Launched in 2019 in Lakewood, Colorado, PUROÂŪ UV Disinfection Lighting promotes health and safety by bringing proven and powerful UV light disinfection devices to all indoor spaces where people gather including hospitals, medical and manufacturing facilities, transportation, schools, entertainment venues, office buildings, and much more, all without the use of chemicals. All PURO Lighting products, whether it’s our powerful pulsed-Xenon line powered by Violet DefenseÂŪ technology, or our PURO Air products, providing continuous UV disinfection of air in occupied spaces, can rapidly disinfect any indoor area inactivating up to 99.9% of viruses, bacteria, fungi and more including today’s SARS-CoV-2 virus.